The level of scrutiny to which buyout targets have been subjected by lenders
and acquirers has increased sharply in the past year, placing a premium on
commercial due diligence as a means to reassure banks of a company’s future
earnings potential.
Jon Moulton, founder and managing partner of UK buyout firm
Alchemy Partners, told a
UK Treasury Select Committee last week that many investors in buyout
debt last year had failed to undertake any due diligence on the companies
serviced by that debt. As a result, as many as 30 UK companies could face
problems paying interest.
Banks have recognised the level of due diligence was deficient last year,
according to Moulton. He said: “The work being done by banks on private
equity deals is more than has been done for a decade.”
The commercial due diligence process, whereby factors such as forecast
revenues, market growth and competition threats are examined to ascertain a
company’s prospects, has changed in the past five years to a more
penetrative one, according to Alan Gasson, a partner and head of the M&A
strategy team at financial services provider
Deloitte.
Gasson said: “Today, extracting value through sophisticated financial
engineering is much more difficult because lots of people have access to
debt. The real levels of value extraction are through optimising the
operations and competitive position of the business in the market.”
The change comes as banks step up their involvement in commercial due
diligence as passing loans through credit committees becomes more
complicated, according to Don Perrott, associate director of advisory firm
KPMG’s private equity group.
Perrott said: “Banks are operating in an environment where credit markets
have been difficult and, in many larger buyouts, it’s been near impossible
to syndicate the debt. While banks have always had strict credit committee
approval processes, they’ve become more demanding in what they require from
commercial due diligence. We’re also seeing banks being brought into the
process earlier.”
The demands from banks include a greater focus on recession planning –
predicting how a business would cope in a downturn – which has in turn led
to bigger demands on general performance.
Gasson said: “In the past, the bank’s role was risk assessment. They would
ask, ‘Can this business continue to trade successfully, what are the risks
this business faces and are we likely to suffer as a consequence of this
business not trading now?’”
But banks have become much more interested in a private equity firm’s
ability to go “above and beyond” sustaining a business’s value. They want
the firm to demonstrate how it intends to grow a company and enhance its
competitive edge. Increasingly, commercial due diligence teams must ask more
specific questions and look in greater detail at pricing strategy, marketing
and research and growing the sales force, he added.
Perrot said: “Banks’ key focus has always been on cashflow but we’ve
recently seen a much greater emphasis on understanding performance in a
downturn and how this might affect headroom. They need to understand other
risks surrounding each deal, but the shaky economic outlook has had a
significant impact on the scope of work we are asked to perform.
“As commercial due diligence providers, we need to understand how well
positioned the target is to weather the storm – has it got a premium product
to offset pricing pressure or does it have the right channel strategy to
maximise the opportunities that are there?”
The focus on deeper investigation has also highlighted the importance of due
diligence teams with specialist sector knowledge. Gasson said the extra work
and the increased competition for deals meant firms were beginning due
diligence earlier in the auction process.
However, greater complexities and challenges mean some good news as a longer
deal process gives commercial due diligence teams the option to spend more
time on their investigations, said
Paul Mullins, a partner and managing director of consulting firm
Boston Consulting Group.
He said: “It’s the silver lining. When debt was available on easier terms,
less of the return was driven by underlying performance. Now terms will be
driven more by operation improvements and therefore due commercial diligence
will be relatively more important.”
Private equity houses have remained proactive in spotting investments at an
uncomfortable time for the industry and an even greater focus on commercial
due diligence will help them gain a better understanding of their targets,
secure financing and win auctions.